Realizing the Potential of Esports Wagering

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## Opening Up Esports Wagering: A Joint Effort

A prominent player in esports data and technology, Abios, has joined forces with Kambi, a worldwide leader in sports betting solutions. Their collaboration has produced a whitepaper entitled “Realizing the Potential of Esports Wagering.” This extensive report delves into the realm of esports betting, encompassing aspects like legal frameworks and adherence, wagering patterns, favored betting choices, and the strength of the Abios-Kambi alliance.

Recent years have seen the esports market skyrocket, experiencing remarkable expansion in both global audience reach and prize offerings. Its potential within the sports betting arena is evident.

Although esports share similarities with conventional sports, there are also notable distinctions, especially regarding the target demographic. To effectively connect with esports fans, sportsbook providers must address these unique consumption behaviors and viewing preferences.

This is where the Abios and Kambi whitepaper proves invaluable. It seeks to clarify the esports landscape, furnishing sportsbook providers with crucial knowledge and resources to design genuinely captivating experiences for their users. The document equips providers to navigate the varied regulatory environment and sidestep potential challenges within the sector.

In the words of Abios, “Our objective has consistently been to empower the esports ecosystem.”

We have consistently aimed to bolster the competitive gaming sector, be it through furnishing stakeholders with data and visuals or nurturing the exchange of expertise within the esports sphere. This document embodies a compilation of perspectives from prominent figures across the domain. As an illustration, Filip Kristersson, Esports Product Manager at Unibet, provides his outlook on cultivating the esports market, while Oliver Lamb, Senior VP of Risk and Compliance at Kambi, explores the critical element of upholding integrity in esports wagering. Furthermore, Oskar Fröberg and Tomas Ericsson from Abios illuminate the projected course of esports betting.

“As we probe deeper into the wagering realm with Kambi, we are keen to disseminate the collective wisdom we’ve amassed regarding esports and betting to sportsbooks and other pertinent entities,” remarks Oskar Fröberg, CEO and founder of Abios. “Our aspiration is that by issuing this document, which presents diverse viewpoints on various facets of esports, we can contribute to the development of even superior esports offerings and perhaps even spark entirely novel breakthroughs.”

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