10bet Inks Sponsorship Deal with South African Football Club Lamontville Golden Arrows

10bet has secured a significant sponsorship arrangement with Lamontville Golden Arrows, a football club based in South Africa. The deal includes prominent placement of the 10bet logo on team jerseys for both the main and reserve teams.

This collaboration represents 10bet’s second venture into South African football. They were recently named the official wagering associate of the South African men’s national team, known by the moniker Bafana Bafana.

Both 10bet and Golden Arrows conveyed enthusiasm for the partnership. Club officials stressed the shared principles and objectives, while 10bet underscored the club’s storied past and devoted supporters.

Michelle Henriques Colborne, Chief Revenue Officer at 10bet South Africa, is confident this joint effort will enhance 10bet’s visibility within the nation while backing a team with a rich tradition.

This alliance is an ideal pairing! Our principles and ambitions align perfectly, and we’re delighted to engage with supporters through a fresh approach. This joint effort with such a celebrated South African squad presents a fantastic chance to expand our reach and champion their remarkable enthusiasm.”

As an aside, Novomatic just revealed some noteworthy adjustments to their African Group leadership framework, commencing on the first of August.